{"id":50634,"date":"2022-11-02T07:00:51","date_gmt":"2022-11-02T14:00:51","guid":{"rendered":"https:\/\/insights.fmgsuite.com\/?p=50634"},"modified":"2023-07-26T12:12:21","modified_gmt":"2023-07-26T19:12:21","slug":"how-to-claim-your-youtube-handle","status":"publish","type":"post","link":"https:\/\/7e78e84f-a80e-4b05-ba90-7dd3f9d29edc.express.conves.io\/how-to-claim-your-youtube-handle\/","title":{"rendered":"YouTube’s New Handle System"},"content":{"rendered":"

YouTube has taken over the internet as its number-one source for video content. Hosting <\/span>over two billion active users<\/span><\/a> in 2022, it\u2019s not hard to see why so many financial advisors choose to upload to the site. As popular as it is, it’s no surprise that YouTube is looking for new ways to evolve its technology and make it easier for users to socialize and communicate.<\/span><\/p>\n

Thus comes the introduction of YouTube handles. As it currently stands, many users have their names on display, but YouTube aims to change that to match other social media<\/a> platforms such as Twitter or Instagram. How to claim your youtube handle is a question a lot of advisors have. In this blog, we’ll go over what a handle is, how to set it, and then how to use it to promote your channel.<\/span><\/p>\n

What is a YouTube Handle?<\/strong><\/h2>\n

With the introduction of user handles, YouTube creators and users can now create and customize a unique and recognizable display name. For example, instead of \u201cPete Thomas,\u201d the channel can now be called \u201cStateside Financial Advisors.\u201d\u00a0<\/span><\/p>\n

YouTube handles allow individual creators, businesses, and financial advisors to establish a name related to \u2014 or different from \u2014 their channel name and to use this name to tag their channel across other social media outlets. Now is the perfect time to claim your business\u2019 name as your handle to help establish yourself on the site.\u00a0<\/span><\/p>\n

The Benefits of a YouTube Handle<\/strong><\/h2>\n

The introduction of any new feature always brings a set of benefits to both users and creators. In this case, the addition of handles is amazing for businesses, advisory firms, and brands. It’s first important to remember that before handles were added, most channels just had the name of their user. So it wasn’t very easy to stand out, but that\u2019s not the case anymore.<\/span><\/p>\n

The biggest and most noticeable benefit is now the ability to stand as a brand on the platform. Being able to set your handle to your business’s name makes establishing a brand that much easier. Handles now appear on your channel page and shorts, making them faster to recognize, tag, and mention in comments. A big selling point for this change was the increase in social engagement and communication between channels and their viewers, along with user-to-user interaction.<\/span><\/p>\n

Handles will make it easier for businesses to establish their brands, communicate with their audience, and overall engage with the platform.<\/span><\/p>\n

How to Claim Your YouTube Handle + Set it Up<\/strong><\/h2>\n

Below you’ll see how to claim your YouTube handle along with how to set it up.<\/span><\/p>\n

All users will be able to set their own handle, and that starts with a notification from YouTube in your email and on YouTube Studio. Once you\u2019ve been notified that you can add a handle, follow these simple steps:<\/span><\/p>\n

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  1. Go to <\/span>http:\/\/youtube.com\/handle<\/span><\/a> on a computer or on a mobile device with the YouTube app.<\/span><\/li>\n<\/ol>\n